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12 Jun

What is a Style Tile?

One of the biggest challenges in the web design process is filling the the gap between the wireframe and the mockup. A wireframe is the blueprint of a website. It's fantastic for planning the overall layout of a website, but gives little information on how the...

08:30 / Inside the Industry / SebastianRoland
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21 Jan

The Theory Behind Color Schemes

Colors are the building blocks of your brand, deciding how customers think and feel about your business on a subconscious level. Because of this, most designers use color theory- the science behind emotional reactions to color- in order to create color schemes that will actually support...

18:31 / Inside the Industry / SebastianRoland
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29 Dec

The Web Design Process [Infographic]

When you need a new website, understanding how the web design process works can be extremely confusing. In order to give you an idea of what we do, when we do it, and how we approach making your website a perfect fit for your business...

19:26 / Inside the Industry / SebastianRoland
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06 Nov

What is Branding Design?

If there's one thing we know as a digital marketing agency, it's that just having a product and a website isn't enough. Nowadays businesses need to have a complete package- one whose parts all look, feel, and speak in the same way. They need to...

20:06 / Inside the Industry / SebastianRoland
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09 Oct

Behind-the-Chalk: The FFX Summer Chalk Campaign

In the past few months, you've probably seen us sharing our short ventures as we place chalk versions of the Fawkes FX logo around the city. A couple weeks ago we also spent hours creating a chalk mural at the Portland Saturday Market.  The chalk campaign has...

18:23 / Close & Personal / SebastianRoland
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01 Sep

A Guide to Social Media Image Sizes

Visuals are an important tool for marketing your business. Your audience is much more likely to engage with your brand when you share images, videos and animations, which means that visual content is something you don't want to forget! Of course, since every social media platform is...

18:44 / Inside the Industry / SebastianRoland
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